General Description
This training program provides professional qualification for the globally prestigious CBP™ - Sales certification, in accordance with the latest international standards of the International Business Training Association (IBTA). The course focuses on the behavioral competencies and technical knowledge required to implement modern sales strategies that support organizational goals and align with Saudi Vision 2030. Additionally, the course is accredited by the Technical and Vocational Training Corporation (TVTC).
The Goals
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Empowering the workforce in the Kingdom to successfully pass the international CBP™ certification exams.
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Equipping trainees with the essential practical and professional knowledge and skills in the field of sales.
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Preparing effective leaders and consultants capable of leading sales teams and achieving the organization's training objectives.
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Enhancing employees' professional value and opening broad horizons for career advancement.
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Enabling graduates to contribute effectively to their organizations' success and increase profitability.
Target Auidence
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Sales Managers and Heads of Departments.
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Sales Specialists and Coordinators in the fields of Marketing, Finance, and Human Resources.
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Team Leaders and Managers seeking to leverage sales insights for better decision-making.
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Ambitious Graduates looking to enter the job market with a competitive edge in the sales industry.
The Features
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Accredited Certification: Obtain a CBP™ preparatory course completion certificate, officially accredited by the Technical and Vocational Training Corporation (TVTC).
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Comprehensive Curriculum: Access an all-inclusive training program covering all CBP™ exam modules, featuring mock exams that simulate the international certification standards.
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Career Advancement: Boost your employability and promotion prospects within both public and private sectors in the sales field.
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Expert-Led Training: Learn from internationally certified experts with extensive experience in sales and business management.
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Competitive Edge: Gain a powerful competitive advantage in the Saudi and Gulf labor markets.
Topics
Module 1: Sales Fundamentals
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Understanding sales concepts and management according to CBP™ standards.
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Utilizing modern sales methodologies to effectively identify, attract, persuade, and close deals.
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Managing customer relationships and implementing local sales systems.
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Interpreting results and extracting actionable insights for strategic decision-making.
Module 2: Sales Visualization
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Conceptualizing sales data through a wide range of interactive charts and dynamic dashboards.
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Leveraging sales visualization to present insights clearly and effectively for leadership decision-making.
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Publishing and deploying dashboards within the Power BI Service environment.
Module 3: Integrating Sales Visualization with Power BI & Excel
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Creating unified dashboards that consolidate data from both Excel and Power BI Service.
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Collaborating and sharing interactive dashboards via Power BI Service.
Learning outcomes
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Comprehensive Understanding of Sales: Gain a holistic grasp of sales concepts and management in alignment with CBP™ standards.
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Advanced Sales Visualization: Proficiency in utilizing advanced sales visualization tools within Excel and Power BI Service with professional expertise.
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Mastery of Data Presentation: Master the skills of sales visualization and deliver clear, impactful insights to support leadership decision-making.
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Data-Driven Consulting: Provide strategic consultations that support data-driven decision-making within the organization.
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Certification Readiness: Fully prepare to sit for and successfully pass the CBP™ international exam.
Requirements And Conditions
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Educational Background: A university degree (Diploma or Bachelor's degree) is required.
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Professional Experience: Previous work experience in Sales or Business Administration (Preferred, but not mandatory).
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Knowledge Base: A basic understanding of sales concepts and corporate sales management.
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Technical Skills: Fundamental proficiency in computer literacy and the use of digital platforms.
FAQs
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The Blog
This program provides intensive training and a certification exam to earn the Certified Business Professional (CBP) in Sales from the International Business Training Association (IBTA).
The program is fully refundable through the Human Resources Development Fund (HADAF). It is designed to equip trainees with the essential knowledge and skills required for professional and effective sales practices. By introducing the best methodologies and concepts, the program sets the ideal foundation for sales consultants, developing their skills through diverse theoretical and practical exercises, real-world examples, and scenarios.
Why CBP™ Sales Certification?
The role of a Sales Consultant requires a specific set of tools and skills that this course provides. It instills the core principles of professional selling and the latest, most successful sales strategies.
Through practical drills and sales scenarios, trainees master negotiation and the vital skills necessary for any successful sales consultant to close deals with high professionalism—earning the respect of colleagues, managers, and clients alike.
Learning Outcomes
By the end of this training program, participants will be able to:
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Identify the elements and stages of the sales process.
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Distinguish between various selling techniques.
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Develop strategies for successful "first-time" communication.
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Accurately assess customer needs.
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Deliver professional and persuasive sales presentations for products or services.
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Handle all types of objections and obstacles that may arise during the sale.
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Close deals professionally using gradual and convincing methods.
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Explain effective strategies for closing and following up on deals.
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Address and overcome sales process barriers.
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Innovate practical mechanisms for post-sales customer follow-up.
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Master presentation and persuasion skills.
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Model the behavior of a successful salesperson.
Course Content
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Module 1: Introduction to the Sales Process
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Module 2: Prospecting and Lead Generation Skills
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Module 3: Strategies for a Successful First Contact
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Module 4: Strategies for Successful Assessment
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Module 5: Skills for a Successful Sales Presentation
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Module 6: Overcoming and Handling Objections
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Module 7: Effective Strategies for Closing the Sale
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Module 8: Termination and Follow-up Strategies
Target Audience
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Sales and reception staff, and individuals looking to pivot their careers into sales.
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Managers, supervisors, and specialists in sales and marketing.
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Executives in sales and marketing departments.
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Anyone with a passion for sales, regardless of their academic background.
Post-Training & Certification
Upon completion, trainees are eligible to take the official exam to earn the CBP™ Sales Professional certificate.
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Mock Exams: Upon registration, trainees receive an access code for the mock exam via the IBTA-Arabia website, offering unlimited attempts for one full week prior to the actual exam date.
Fees Refund via "HADAF"
The training program and exam fees are fully refundable by the Human Resources Development Fund (HADAF), provided the trainee passes the exam and obtains the professional certification.